Check case and “s” normalization: Here is apple. Apples are great! We all like the fruit of an apple tree. Check case and “ies” normalization: Here is cherry. CHERRIES are great! Check non-normalization: Here is egGPlant. No one likes egGPlant. It’s the fruit of an egGPlant plant. Here is EGgpLANT, which is completely different. Check space and hyphen normalization: Here is granola bar. A granola-bar breakfast is good enough. A granola–bar combination is close enough. You can eat a spacey granola bar, too.